Kristina Petersen

Galvanizer
DISC Type : Id

VP of Communications & Content at FC Cincinnati

Cincinnati Metropolitan Area, United States

Overview

Kristina has no verified overview

Personality Overview

Self-Assured

Socially Adept

Pragmatic

They like to keep things under control.  They are charming and have the ability to align others behind their decisions. They respond better to a combination of speed and relationship.

Topics They Care About

Kristina has no verified topics they care about

Media Appearances

Kristina has no verified media appearances

Work History

1-2026
VP of Communications & Content at FC Cincinnati
2-2023 - 1-2026
Senior Associate AD for Strategic Communications at Penn State University
10-2019 - 2-2023
Associate Athletics Director of Strategic Communications at Penn State University
7-2018 - 10-2019
Assistant Athletics Director for Strategic Communications at Penn State University
7-2011 - 7-2018
Associate Director of Athletic Communications at Penn State University

Education

1996 - 2000
Bachelor of Science (BS) from Commonwealth University-Mansfield

More Information

Social Presence :

Prographics :

Exp : 25 Location : Cincinnati Metropolitan Area, United States Job Level : Senior Designation : VP of Communications & Content at FC Cincinnati
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Insights For Selling To Kristina

During A Call Or A Meeting

DO's

  • Find ways to push them a little if they don’t start giving a clear yes or no in due course
  • Present testimonials from existing customers about their experience with your product
  • You might need to keep the conversation on track, they tend to slide off-topic

DONT's

  • Don’t rely too much on what they promise, make your own deductions
  • Do not come across as negative or non-supportive, work with them as a partner
  • Don’t make promises that are hard to keep

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristina is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Kristina

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Kristina move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Kristina take some risk or not?

  • They can take risks if necessary.

You And Kristina

Personality Compatibility


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