Kristy Dale

Energizer
DISC Type : I

Manager, Marketing and Product Marketing at Felix

Brisbane, Queensland, Australia

Overview

Kristy is an experienced marketing manager at Felix, focused on implementing integrated global campaigns and product marketing to drive revenue growth. A graduate of Melbourne Business School, colleagues describe her as highly organized, proactive, and enthusiastic, with strong planning and coordination skills.

She has a keen interest in marketing technology and the power of data analysis to generate customer insights. Kristy also appears to value social impact, expressing gratitude for being involved in rewarding community initiatives through her company.

Kristy successfully launched the first-ever video case study for her team at Felix.

Personality Overview

Relationship Oriented

Informal

Enthusiastic

They are friendly, approachable and love to make new connections.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Product Marketing
Her career has progressed through several product marketing roles, and she holds a "Product Marketing Certified: Core" certification.
Sales Enablement
A key part of her role involved creating essential sales enablement materials, including personas and product demo collateral, to support her sales team.
Marketing Technology
She actively encourages her network to adopt new marketing technologies by promoting beta user programs for data analysis software.

Media Appearances

Kristy has no verified media appearances

Work History

7-2025
Manager, Marketing and Product Marketing at Felix
9-2021 - 6-2025
Product Marketing Manager at Felix
5-2019 - 9-2021
Product Marketing Manager at QSR International
11-2016 - 5-2019
Marketing Manager at QSR International
10-2014 - 11-2016
Marketing Communications Coordinator at Melbourne Business School

Education

2015 - 2018
Master of Marketing from Melbourne Business School
2002 - 2005
Bachelor of Business and Bachelor of Arts from University of Southern Queensland

More Information

Social Presence :

Prographics :

Exp : 12 Location : Brisbane, Queensland, Australia Job Level : Middle Designation : Manager, Marketing and Product Marketing at Felix
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Insights For Selling To Kristy

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Invite them for a lunch or a drink/coffee
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristy is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Kristy

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Kristy move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Kristy take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Kristy

Personality Compatibility


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