Krystle Pascoe

Examiner
DISC Type : cs

Director, Head of Marketing & Communications at Rithm Capital

New York City Metropolitan Area, United States

Overview

Krystle has no verified overview

Personality Overview

Late Adopter

Unexpressive

Status Quo Seeker

They do not like taking risks at all and go for proven options in the end.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They are always well-planned and adopt a systematic approach.

Topics They Care About

Krystle has no verified topics they care about

Media Appearances

Krystle has no verified media appearances

Work History

3-2025
Director, Head of Marketing & Communications at Rithm Capital
7-2022 - 4-2025
Director, Head of US iShares ETF Integrated Marketing at BlackRock
2-2016 - 7-2022
Vice President, Head of Wealth and Partnership Marketing at BlackRock
7-2015 - 2-2016
iShares Marketing Specialist at BlackRock
1-2014 - 7-2015
NSW Sales Manager at Mamamia Women's Network

Education

2009 - 2012
Masters of Business and Commerce from University of Western Sydney
2004 - 2007
Bachelor of Arts - BA from UNSW

More Information

Social Presence :

Prographics :

Exp : 17 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Director, Head of Marketing & Communications at Rithm Capital
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Insights For Selling To Krystle

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Krystle is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Krystle

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Krystle move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Krystle take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Krystle

Personality Compatibility


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