Kurt Holtschlag

Trailblazer
DISC Type : DI

Director of Sales And Business Development at PAR Retail

Denver Metropolitan Area, United States

Overview

Kurt is a results-driven sales executive, currently serving as Director of Sales & Business Development at PAR Retail. He specializes in building go-to-market strategies and sales teams from the ground up, with deep expertise in the convenience store and retail technology sectors. He holds a Bachelors degree from Metropolitan State University of Denver.

He operates on the philosophy that "people buy from people they like, " prioritizing face-to-face interactions to build strong business relationships. Kurt is a keen observer of market trends and has published articles on topics ranging from sales tactics to his perspective on the World Cup, reflecting his interests in writing and sports.

He was recognized as one of the "Top 10 Most Powerful Sales People" in 2014.

Personality Overview

Friendly But Fast

Assertive

Charismatic

A combination of speed and relationship gets the best response from them.  They are not against taking risks and can make tough decisions when required.
 They are charming and can persuade others to support their decisions.

Topics They Care About

Go-to-Market Strategy
He has been repeatedly recruited to build and rebuild GTM strategies, forecasting mechanisms, and partnership channels for multiple organizations, including his current role.
C-Store Technology
Previously led the convenience vertical at Paytronix and now focuses on retail tech at PAR. His social posts show he actively analyzes trends at stores like Circle K.
Relationship-Based Selling
His core philosophy is that "people buy from people they like. " He emphasizes the value of face-to-face interactions to build rapport and drive business.

Media Appearances

Kurt has no verified media appearances

Work History

2023 - 2025
Director of Sales And Business Development at PAR Retail
2021 - 2023
Vice President of Sales, Mid-Market at Eptura
1-2015 - 2-2021
Vice President of Sales-Head of Convenience Vertical at Paytronix Systems
2011 - 2015
Director of National Sales at Pugs Gear
2008 - 2010
Enterprise Sales Director at Securitas

Education

8-1997 - 5-2000
Bachelor's degree from Metropolitan State University of Denver

More Information

Social Presence :

Prographics :

Exp : 25 Location : Denver Metropolitan Area, United States Job Level : N/A Designation : Director of Sales And Business Development at PAR Retail
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Insights For Selling To Kurt

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Ask them for a lunch or coffee once some rapport has been established
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking them how they truly feel about your product
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kurt is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Kurt

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Kurt move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Kurt take some risk or not?

  • If necessary, they will be ready to take risks.

You And Kurt

Personality Compatibility


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