Kyle Lund

Commander
DISC Type : D

Director - Insights & Analytics at Wilton Brands

Chicago, Illinois, United States

Overview

Kyle has no verified overview

Personality Overview

Impact-Driven

Risk-Taker

Candid & Clear

More than the product, they care about the effectiveness of the product.  They are very proud of what they do. They respond better to strong and respectful interactions.

Topics They Care About

Kyle has no verified topics they care about

Media Appearances

Kyle has no verified media appearances

Work History

1-2021
Director - Insights & Analytics at Wilton Brands
11-2017 - 1-2021
Consumer and Market Insights Lead - North America at Mars
2-2016 - 10-2017
Director Consumer Insights & Analytics at TreeHouse Foods
6-2015 - 1-2016
Director Consumer Insights at ConAgra Foods
9-2013 - 5-2015
Consumer Insights Manager at ConAgra Foods

Education

2009 - 2013
MBA from DePaul Driehaus College of Business
2001 - 2005
Bachelors from Bradley University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Director - Insights & Analytics at Wilton Brands
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Insights For Selling To Kyle

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Objectively showcase the impact that your product creates
  • Refer to testimonials from well-known industry leaders

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Do not spend too much time focusing on product tech or features
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kyle is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Kyle

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Kyle move?

  • They can take decisions very fast if you manage to convince them.
  • Can Kyle take some risk or not?

  • The risks don’t matter much to them.

You And Kyle

Personality Compatibility


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