Laken Clark

Examiner
DISC Type : sc

Senior Category Manager at Thriving Brands

Rogers, Arkansas, United States

Overview

Laken has no verified overview

Personality Overview

Process Oriented

Status Quo Seeker

Late Adopter

Being observant comes to them naturally.  They are thorough and always follow a systematic approach. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Laken has no verified topics they care about

Media Appearances

Laken has no verified media appearances

Work History

5-2024
Senior Category Manager at Thriving Brands
10-2021 - 5-2024
Category + Business Development Manager at Lemi Shine
10-2020 - 10-2021
National Sales Analyst at Lemi Shine
9-2019 - 10-2020
Sr Manager Transportation Finance at Walmart
7-2018 - 9-2019
Manager Transportation Finance at Walmart

Education

2015 - 2016
Master of Business Administration (MBA) from University of Central Arkansas
2011 - 2014
Bachelor of Business Administration (B.B.A.) from University of Arkansas - Fort Smith

More Information

Social Presence :

Prographics :

Exp : 11 Location : Rogers, Arkansas, United States Job Level : Middle Designation : Senior Category Manager at Thriving Brands
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Insights For Selling To Laken

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Be firm in your communication and stay in control

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laken is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Laken

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Laken move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Laken take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Laken

Personality Compatibility


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