Lali Casadellá in

Lali Casadellá

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General Sales & Market Rep Manager at Ford Argentina
📍 Argentina

Lali Casadellá is a veteran of the automotive industry with over 25 years of experience, currently serving as the General Manager of Sales and Market Representation at Ford Argentina. Her career, which started in 1996, spans marketing, sales, and leadership. She is also a certified Six Sigma Black Belt.

She is deeply committed to fostering female leadership within the industry, actively participating in the "Women of Ford" group. Outside of work, Lali enjoys being outdoors, whether its playing a sport, reading a book in the sun, or traveling to new places with her family and friends.

Her personal motto is "el que hace se equivoca" (he who does, makes mistakes).

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Experience
6 Years
Current Role
General Sales & Market Rep Manager
Job Level
Senior
Location
Argentina
Personality Overview

How Lali shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Lali cares about

Women in Automotive
Actively participates in groups like "Women of Ford" and MIAA to promote female leadership and make the auto industry more attractive for women to build their careers.
Dealer Excellence
Her role involves recognizing top-performing dealerships, as seen when she presents the prestigious "President's Award" for excellence in performance and customer service.
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Career

Work history

1-2024
General Sales & Market Rep Manager
Ford Argentina
1-2021 - 12-2023
Managing Director @ Ford Credit Argentina
Ford Argentina
8-2019 - 12-2020
Sales Manager
Ford Argentina
In the press

Media appearances

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Education
1999 - 2000
VIP Program
Michigan State University
1993 - 1998
Licenciatura
Universidad de Ciencias Empresariales y Sociales
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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