Lance Cassidy

Inspirer
DISC Type : di

Investor at Pantheon Design LTD

San Francisco, California, United States

Overview

Lance Cassidy is the Co-Founder and COO of Flux, where he is dedicated to simplifying hardware creation through AI. With a background in aerospace engineering and industrial design from North Carolina State University, he previously led foresight strategy for clients like NASA and Intel. Colleagues describe him as creative, strategic, and a hard-working designer.

Lance is passionate about shaping long-term vision and leveraging design to solve major challenges. He has a history of mentoring and investing in startups that focus on technology and innovation. His work often involves exploring future-focused concepts and helping teams build game-changing products.

Unique fact: Lance co-holds a patent for a wearable device featuring separate public and private display areas.

Personality Overview

Fast Adopter

Charming & Persuasive

Confident & Optimistic

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

AI in Hardware
He is building Flux to be the world's first AI hardware engineer, aiming to make building physical products as fast and iterative as software.
Futurecasting & Strategy
He taught a university class on 'Futurecasting' and writes a newsletter on using long-term vision and speculative thinking to guide strategy.
Hardware Accessibility
His core mission is to 'take the hard out of hardware, ' making it easier for anyone to create physical products by simplifying complex processes.

Media Appearances

Lance has no verified media appearances

Work History

2023 - 2023
Investor at Pantheon Design LTD
7-2022 - 8-2022
Investor at Building Swell
11-2019 - 2-2026
Co-Founder & COO at Flux
1-2019 - 1-2020
Investor at Presence
5-2018 - 12-2018
Adjunct Professor on Foresight at California College of the Arts

Education

2008 - 2010
M.S. from North Carolina State University
2004 - 2008
B.S. from North Carolina State University

More Information

Social Presence :

Prographics :

Exp : 11 Location : San Francisco, California, United States Job Level : N/A Designation : Investor at Pantheon Design LTD
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Insights For Selling To Lance

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Look like someone who is on top of their game
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lance is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Lance

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Lance move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Lance take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Lance

Personality Compatibility


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