Lance Hukill

Enthusiast
DISC Type : i

Chief Commercial Officer at CHESA

Denver Metropolitan Area, United States

Overview

Lance Hukill is the Chief Commercial Officer at CHESA, specializing in digital media supply chains, workflow management, and cloud-based systems integration. An alumnus of the Colorado School of Mines with AWS certifications, he has a rich background that includes roles as President of StorExcel and leading Big Data Sales at Quantum.

Personality Overview

Story Driven

Non-Confrontational

Optimistic

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Media Workflow Modernization
He is focused on helping creative teams migrate from legacy systems like Avid Interplay and adopt modern, efficient workflows, a recurring theme in his professional focus.
Digital Asset Management
He is directly involved in client consultations, such as with the Atlanta Symphony Orchestra, to address their specific Digital Asset Management (DAM) needs and strategies.
Cloud-Native Media
He shows significant interest in innovations like S3 Native file streaming and has led the development of CHESA's Acorn Cloud SaaS platform on AWS.

Media Appearances

Lance has no verified media appearances

Work History

10-2021
Chief Commercial Officer at CHESA
11-2020
Owner Operator at Lanceritas
4-2020 - 10-2021
Vice President of Sales at Chesapeake Systems
11-2013 - 4-2020
President at StorExcel
4-2013 - 11-2013
Vice President - International Big Data Sales at Quantum

Education

1987 - 1990
Bachelor's Degree from Colorado School of Mines

More Information

Social Presence :

Prographics :

Exp : 34 Location : Denver Metropolitan Area, United States Job Level : Leadership Designation : Chief Commercial Officer at CHESA
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Insights For Selling To Lance

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be too formal with them, they trust informality more
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lance is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Lance

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Lance move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Lance take some risk or not?

  • They can take some low-probability risks if needed.

You And Lance

Personality Compatibility


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