Lara A.

Energizer
DISC Type : I

Director, CRM and Retention Marketing at Mack Weldon

New York, New York, United States

Overview

Lara has no verified overview

Personality Overview

Full Of Energy

Big Picture Person

Informal

They excel at seeing the bigger picture, and the long-term impact of their decisions.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

Lara has no verified topics they care about

Media Appearances

Lara has no verified media appearances

Work History

9-2021
Director, CRM and Retention Marketing at Mack Weldon
6-2019 - 10-2021
Sr Manager, Customer Marketing and Retention at Mack Weldon
1-2017 - 6-2019
Sr Marketing Manager, Mobile and Email at Bloomingdale's
7-2015 - 1-2017
Email Marketing Manager at Bloomingdale's
5-2014 - 7-2015
Client Relationship Manager at Experian Marketing Services

Education

2007 - 2011
B.S. in Business Administration (Cum Laude) from Villanova University

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York, New York, United States Job Level : Mid-senior Designation : Director, CRM and Retention Marketing at Mack Weldon
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Insights For Selling To Lara

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Do some small talk, ask them how things are going on their side
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid overloading them with too much detail
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lara is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Lara

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Lara move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Lara take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Lara

Personality Compatibility


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