Larissa Falzone

Commander
DISC Type : D

VP, Marketing at QGenda

Pembroke, Massachusetts, United States

Overview

Larissa has no verified overview

Personality Overview

Strong-Willed

Impact-Driven

Candid & Clear

They like to be in a position where they can control the conversation and terms.  More than the product, they care about the effectiveness of the product. They respond better to strong and respectful interactions.

Topics They Care About

Larissa has no verified topics they care about

Media Appearances

Larissa has no verified media appearances

Work History

4-2026
VP, Marketing at QGenda
1-2025 - 3-2026
Sr. Director Marketing & Events at QGenda
8-2023 - 1-2025
Director Product Marketing at Microsoft
10-2019 - 10-2023
Sr. Director Marketing & Events at Nuance Communications
2-2016 - 10-2019
Director of Central Marketing Programs at Nuance Communications

Education

1991 - 1995
Bachelor of Science from Castleton University
1987 - 1991
Education details unavailable from Duxbury High School

More Information

Social Presence :

Prographics :

Exp : 30 Location : Pembroke, Massachusetts, United States Job Level : Senior Designation : VP, Marketing at QGenda
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Insights For Selling To Larissa

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Refer to testimonials from well-known industry leaders
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Larissa is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Larissa

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Larissa move?

  • They can take decisions very fast if you manage to convince them.
  • Can Larissa take some risk or not?

  • The risks don’t matter much to them.

You And Larissa

Personality Compatibility


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