Larry Orwin in

Larry Orwin

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Advisory Board Member at InnerActiv
📍 Chagrin Falls, Ohio, United States

Larry Orwin is a highly experienced fractional sales leader with a track record of over-achieving quotas at major tech companies like Google and Microsoft. A graduate of Michigan State University, he specializes in go-to-market strategies and closing complex, large-scale opportunities. Colleagues describe him as strategic, well-organized, and deeply experienced.

Outside of his professional life, Larry is a dedicated and accomplished ultramarathon runner, having competed in some of the worlds toughest races. He channels this passion into community involvement, leveraging his running to support philanthropic causes in the Cleveland area where he resides with his family.

He raised over $250, 000 for a local school by competing in the prestigious Badwater 135 ultramarathon.

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Experience
13 Years
Current Role
Advisory Board Member
Location
Chagrin Falls, Ohio, United States
Personality Overview

How Larry shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Larry cares about

Go-to-Market Strategy
His company, Sales Champions LLC, specializes in making GTM activities and selling motions more effective to accelerate revenue.
Cloud Ecosystems
Has extensive experience from leadership roles at Google Cloud and Microsoft Azure, focusing on cloud adoption and growth in enterprise accounts.
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Career

Work history

10-2025
Advisory Board Member
InnerActiv
3-2024
Founder/CEO
Sales Champions LLC
1-2023
Investor
North Coast Ventures
9-2019 - 3-2024
Key Account Director
Google
2-2017 - 9-2019
Azure Principal Solutions Sales Director
Microsoft
In the press

Media appearances

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Education
1978 - 1982
Bachelor’s Degree
Michigan State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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