Lars Schultz

Examiner
DISC Type : sc

Employee Benefits Account Executive at Baer Insurance Services, Inc.

Greater Madison Area, United States

Overview

Lars Schultz is an Employee Benefits Account Executive at Baer Insurance Services, focusing on helping employers secure better healthcare solutions. Drawing from a past career as an NFL strength coach, he applies a strategic mindset to performance and benefits. People who have worked with him describe him as genuine, knowledgeable, reliable, dedicated, and ethical.

Outside of his professional role, Lars is a proud father, once sharing a touching moment involving his 10-year-old daughters handwritten calendar note. His background in Exercise and Sports Science from the University of Wisconsin-La Crosse points to a foundational interest in physical performance and well-being, which bridges his past and present careers.

His career transition from being a strength coach in the NFL to an employee benefits advisor is a unique and distinctive professional pivot.

Personality Overview

Late Adopter

Process Oriented

Unexpressive

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Fiduciary Healthcare
He actively presents on taking a fiduciary approach to procuring healthcare, emphasizing his belief in doing what is right for his clients.
Employee Well-being
His career is centered on creating employee benefit plans that put employees first, supported by his background in maximizing human performance.
Human Performance
His past as an NFL strength coach and his education in Exercise and Sports Science underscore a deep-rooted interest in maximizing physical potential.

Media Appearances

Agent: Lars Schultz. Featured in Baer Insurance Services, Inc.

See Now

Work History

4-2023
Employee Benefits Account Executive at Baer Insurance Services, Inc.
9-2016 - 3-2023
Employee Benefits Account Executive at Hausmann Group
8-2013 - 8-2016
Employee Benefits Account Executive at HUB International
3-2008 - 8-2013
Account Recruiting Manager at Aerotek

Education

9-1993 - 5-2000
Exercise and Sports Science from University of Wisconsin-La Crosse

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Madison Area, United States Job Level : N/A Designation : Employee Benefits Account Executive at Baer Insurance Services, Inc.
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Insights For Selling To Lars

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lars is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Lars

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Lars move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Lars take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Lars

Personality Compatibility


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