Lars Schultz in

Lars Schultz

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Employee Benefits Account Executive at Baer Insurance Services, Inc.
📍 Greater Madison Area, United States

Lars Schultz is an Employee Benefits Account Executive at Baer Insurance Services, focusing on helping employers secure better healthcare solutions. Drawing from a past career as an NFL strength coach, he applies a strategic mindset to performance and benefits. People who have worked with him describe him as genuine, knowledgeable, reliable, dedicated, and ethical.

Outside of his professional role, Lars is a proud father, once sharing a touching moment involving his 10-year-old daughters handwritten calendar note. His background in Exercise and Sports Science from the University of Wisconsin-La Crosse points to a foundational interest in physical performance and well-being, which bridges his past and present careers.

His career transition from being a strength coach in the NFL to an employee benefits advisor is a unique and distinctive professional pivot.

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Experience
17 Years
Current Role
Employee Benefits Account Executive
Location
Greater Madison Area, United States
Personality Overview

How Lars shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Lars cares about

Fiduciary Healthcare
He actively presents on taking a fiduciary approach to procuring healthcare, emphasizing his belief in doing what is right for his clients.
Employee Well-being
His career is centered on creating employee benefit plans that put employees first, supported by his background in maximizing human performance.
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Career

Work history

4-2023
Employee Benefits Account Executive
Baer Insurance Services, Inc.
9-2016 - 3-2023
Employee Benefits Account Executive
Hausmann Group
8-2013 - 8-2016
Employee Benefits Account Executive
HUB International
3-2008 - 8-2013
Account Recruiting Manager
Aerotek
In the press

Media appearances

Agent: Lars Schultz. Featured in Baer Insurance Services, Inc.
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Education
9-1993 - 5-2000
Exercise and Sports Science
University of Wisconsin-La Crosse
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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