Lasse Nygaard in

Lasse Nygaard

Evaluator · DISC type Dsc
CEO & Partner at Nordlid
📍 Copenhagen, Capital Region of Denmark, Denmark

Lasse Nygaard is the CEO and Partner at Nordlid, focusing on creating inspiring, data-driven digital customer experiences. His expertise lies in combining data, MarTech, and strategic CX to help clients achieve significant competitive advantages. Colleagues have described him as creative, professional, and a business partner with high integrity. He holds a Boardroom Certificate from AVT Business School.

He has a strong point of view on the evolution of digital marketing, believing that companies need to move beyond classic gamification and embrace more sophisticated interactive content to create value.

Read the full overview →
Experience
23 Years
Current Role
CEO & Partner
Job Level
Leadership
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

How Lasse shows up

Thorough Evaluator
Hard To Convince
Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Priorities

Topics Lasse cares about

Data-Driven CX
His entire professional focus is on using data and MarTech to build personal, cohesive, and inspiring customer experiences that deliver measurable results and value.
Marketing Automation
He has a deep background in helping organizations generate growth through marketing automation and hosts a network for CRM and MA professionals.
+4 more topics Login to view topics
Career

Work history

2-2007
CEO & Partner
Nordlid
2-2007 - 2-2017
CEO & Owner
Increase A/S
8-2006 - 4-2007
Interim Sales Director
Tech Data Denmark
4-2002 - 8-2006
Sales and Marketing Director
Netkoncept A/S
In the press

Media appearances

Lasse Nygaard – Nordlid Blog Author Page. Featured in Nordlid Blog
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Education
9-2024 - 2-2025
Boardroom Certificate
AVT Business School
1-2023 - 1-2025
Advanced Leadership & Personal Development Program
Vehoma
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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