Lasse Nygaard is the CEO and Partner at Nordlid, focusing on creating inspiring, data-driven digital customer experiences. His expertise lies in combining data, MarTech, and strategic CX to help clients achieve significant competitive advantages. Colleagues have described him as creative, professional, and a business partner with high integrity. He holds a Boardroom Certificate from AVT Business School.
He has a strong point of view on the evolution of digital marketing, believing that companies need to move beyond classic gamification and embrace more sophisticated interactive content to create value.
Read the full overview →They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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