Lateef Mirza

Trailblazer
DISC Type : DI

Chief Technology Officer at Mirriad

London, England, United Kingdom

Overview

Lateef has no verified overview

Personality Overview

Assertive

Persuasive

Values Relationships

They are not against taking risks and can make tough decisions when required.
  They prefer to ensure that they are in control of the situation. They are more likely to accept new and exciting technologies.

Topics They Care About

Lateef has no verified topics they care about

Media Appearances

Lateef has no verified media appearances

Work History

6-2025
Chief Technology Officer at Mirriad
1-2023 - 6-2025
Director of Operations at Mirriad
7-2018 - 1-2023
Director of Programme Management at Mirriad
5-2005 - 6-2018
Programme Director at FMX CONSULTING LIMITED
7-2016 - 12-2016
Programme Director at Sainsbury's Bank

Education

MA and BA from University of Cambridge

More Information

Social Presence :

Prographics :

Exp : 19 Location : London, England, United Kingdom Job Level : Leadership Designation : Chief Technology Officer at Mirriad
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Insights For Selling To Lateef

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Ask them for a lunch or coffee once some rapport has been established
  • Help them visualize the impact of their decision

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lateef is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Lateef

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Lateef move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Lateef take some risk or not?

  • If necessary, they will be ready to take risks.

You And Lateef

Personality Compatibility


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