Laura B.

Enigma
DISC Type : idc

Travel at Career Break

United Kingdom

Overview

Laura has no verified overview

Personality Overview

Challenger

Friendly Yet Blunt

Persuasive & Assertive

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Laura has no verified topics they care about

Media Appearances

Laura has no verified media appearances

Work History

5-2026
Travel at Career Break
1-2026 - 5-2026
Fractional Customer Success Leader at Bellrock Group
1-2023 - 1-2026
Head of Implementation & Professional Services at Cascade
2-2021 - 1-2023
Head of Customer Success at Cascade
10-2019 - 2-2021
Strategic Account Director (Retail & FMCG) at Peak

Education

2007 - 2010
Diploma of Higher Education (DipHE) from Liverpool John Moores University

More Information

Social Presence :

Prographics :

Exp : 16 Location : United Kingdom Job Level : N/A Designation : Travel at Career Break
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Laura

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Laura take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Laura

Personality Compatibility


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