Laura Colón

Commander
DISC Type : D

Founder at Inspired Authority

San Diego Metropolitan Area, United States

Overview

Laura Colón is the Vice President of Alliances at Vonage, specializing in cloud communications and sales leadership. With over a decade of experience, she focuses on scaling unified communications and contact center solutions through strategic partnerships. People who have worked with her describe her as professional and effective, with a talent for transforming underperforming teams.

Outside of her corporate role, Laura is the founder of Inspired Authority, a leadership and identity movement and podcast for high performers. She is a dedicated mentor at #GirlsClub, where she has been recognized as Mentor of the Year and a Top ERG Leader for her commitment to empowering women in sales.

She hosts the Inspired Authority podcast, which challenges the idea that titles or external validation define success.

Personality Overview

Strong-Willed

Decisive

Very Quick

They prefer to be the ones controlling the conversation or defining the terms.  They like to move fast and expect the same from others. They are not always relationship oriented.

Topics They Care About

Sales Leadership
Laura has extensive experience leading and transforming Mid-Market and Enterprise sales teams at Vonage, focusing on creating high-performing, results-driven environments.
Strategic Alliances
In her current role, she is focused on scaling business by building powerful partnerships, particularly within the Salesforce ecosystem, to drive growth for unified communications and contact center solutions.
Leadership Identity
Through her Inspired Authority platform and podcast, she helps ambitious leaders define their personal brand and build influence that isn't dependent on a title.

Media Appearances

Laura has no verified media appearances

Work History

3-2026
Founder at Inspired Authority
6-2025
Vice President of Alliances, North America at Vonage
10-2023 - 6-2025
Regional Vice President, Mid-Market and Enterprise, Western United States at Vonage
4-2022
Mentor at #GirlsClub
8-2021 - 10-2023
Regional Vice President, Mid-Market, Western United States at Vonage

Education

Bachelor of Arts from State University of New York at Plattsburgh

More Information

Social Presence :

Prographics :

Exp : 13 Location : San Diego Metropolitan Area, United States Job Level : Leadership Designation : Founder at Inspired Authority
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Insights For Selling To Laura

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Refer to testimonials from well-known industry leaders
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Avoid being too verbose
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laura is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Laura

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Laura move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Laura take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Laura

Personality Compatibility


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