Laura Keane
Evaluator · DISC type DscLaura Keane is the Global Marketing Director at The Body Shop, leveraging extensive brand management experience from her previous roles at LOréal. She specializes in product development and executing marketing campaigns for major global beauty brands. Laura holds a First Class Honours Bachelor of Arts from The University of Sheffield.
Laura is a vocal advocate for evolving beauty industry standards away from "anti-aging" narratives towards messages of self-love, empowerment, and authenticity. She champions using marketing to make women feel good about themselves and is committed to boosting self-esteem through skin-positive and inclusive campaigns.
She was a key leader in The Body Shops initiative to become the first global brand to have its entire product portfolio of over 700 products certified as 100% vegan.
Read the full overview →How Laura shows up
They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service
Topics Laura cares about
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DISC profile (public)
Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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