Laura Macpherson in

Laura Macpherson

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Brand Marketing & Communications Director at Half Moon
📍 Jamaica

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
17 Years
Current Role
Brand Marketing & Communications Director
Job Level
Mid-senior
Location
Jamaica
Personality Overview

How Laura shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Laura cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2018
Brand Marketing & Communications Director
Half Moon
6-2015 - 12-2017
Marketing Communications Manager
Half Moon
2-2012 - 5-2015
Public Relations Manager
Sandals Resorts International
1-2010 - 1-2012
Online News Coordinator /Senior Journalist
The Gleaner Company
6-2008 - 1-2010
Freelance Journalist
Freelance Journalist/Copywriter
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2004 - 2008
Hons. BA
University of Toronto
2006 - 2008
Certificate
Centennial College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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