Lauren Bogoshian

Commander
DISC Type : D

Senior Director, Global Communications at NinjaOne

Los Angeles, California, United States

Overview

Lauren has no verified overview

Personality Overview

Decisive

Impact-Driven

Candid & Clear

They like to move fast and expect the same from others.  More than the product, they care about the impact of the product. They respond well to strong and respectful communication.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

1-2024
Senior Director, Global Communications at NinjaOne
8-2023 - 1-2024
Senior Director, Corporate Communications at Illumio
5-2022 - 8-2023
Director, Communications & Content Marketing at Illumio
5-2021 - 7-2022
Director, Corporate Communications at Illumio
7-2018 - 9-2019
PR Director - Cybersecurity at Offleash

Education

B.A from UC Santa Barbara

More Information

Social Presence :

Prographics :

Exp : 12 Location : Los Angeles, California, United States Job Level : Senior Designation : Senior Director, Global Communications at NinjaOne
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Be respectful but crisp
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Avoid being too verbose
  • Do not spend too much time focusing on product tech or features
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Lauren

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Lauren take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Lauren

Personality Compatibility


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