Lauren Carlson

Evaluator
DISC Type : csd

Marketing Consultant at MassMutual

Boston, Massachusetts, United States

Overview

Lauren has no verified overview

Personality Overview

Quality Focused

Hard To Convince

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

1-2026
Marketing Consultant at MassMutual
7-2021 - 1-2026
Assistant Product Marketing Manager at John Hancock
7-2018 - 7-2021
Rollover Education Specialist at John Hancock
10-2016 - 7-2018
Senior Sales Coordinator at John Hancock

Education

7-2012 - 2016
BSBA from Elon University
2014 - 2014
Business from University of the Sunshine Coast

More Information

Social Presence :

Prographics :

Exp : 9 Location : Boston, Massachusetts, United States Job Level : Middle Designation : Marketing Consultant at MassMutual
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Lauren

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Lauren take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Lauren

Personality Compatibility


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