Lauren Godfrey

Examiner
DISC Type : cs

Director, Product at HealthEquity

Phoenix, Arizona, United States

Overview

Lauren has no verified overview

Personality Overview

Process Oriented

Late Adopter

Unexpressive

Being observant comes to them naturally.  They do not like taking risks at all and go for proven options in the end. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

3-2022
Director, Product at HealthEquity
10-2021 - 3-2022
Sr. Manager, Product at HealthEquity
4-2021 - 10-2021
Sr. Manager, Product & Marketing Operations at HealthEquity
3-2020 - 4-2021
Manager, Marketing Operations Strategy at HealthEquity
4-2019 - 3-2020
Product Manager at Edelman Financial Engines

Education

2008 - 2012
Bachelor of Science from W. P. Carey School of Business – Arizona State University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Phoenix, Arizona, United States Job Level : Mid-senior Designation : Director, Product at HealthEquity
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Be firm in your communication and stay in control
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Lauren

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Lauren take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Lauren

Personality Compatibility


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