Lauren Hess

Critic
DISC Type : C

Director, Client Engagement at Strategic Research Insights

Princeton, New Jersey, United States

Overview

Lauren is the Director of Client Engagement at Strategic Research Insights, bringing over eight years of experience in pharmaceutical market research. A graduate of Penn State University, she has demonstrated significant career progression within her company, growing from an associate manager to her current director-level role.

Her background includes international marketing studies in Florence, Italy, showcasing an early interest in global perspectives. Laurens academic achievements at Penn State were recognized with her inclusion on the Deans List for multiple semesters, reflecting a strong commitment to excellence from the outset of her career.

During an early internship, she provided key recommendations for enhancing pharmaceutical product pages on Amazon. com to optimize e-commerce sales.

Personality Overview

Information Seeker

Objective Thinker

Negotiator

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They like to do things independently and don’t look for support from others.

Topics They Care About

Pharma Market Research
Has over eight years of dedicated experience in market research specifically within the pharmaceutical industry.
Client Engagement
Her career progression to Director of Client Engagement highlights a focus on building and maintaining strong client relationships.
Healthcare E-commerce
Gained early experience optimizing online sales for consumer healthcare products during a sales and marketing internship.

Media Appearances

Lauren has no verified media appearances

Work History

7-2022
Director, Client Engagement at Strategic Research Insights
7-2020 - 6-2022
Senior Engagement Manager at Strategic Research Insights
7-2018 - 7-2020
Engagement Manager at Strategic Research Insights
6-2016 - 7-2018
Associate Manager of Market Research at Strategic Research Insights
6-2015 - 7-2015
Consumer Products Sales and Marketing Intern at Valeant Pharmaceuticals

Education

2012 - 2016
Bachelor of Science (B.S.) from Penn State University
2014 - 2014
Marketing from International Studies Institute Florence

More Information

Social Presence :

Prographics :

Exp : 10 Location : Princeton, New Jersey, United States Job Level : Mid-senior Designation : Director, Client Engagement at Strategic Research Insights
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect
  • Be formal and objective, they will appreciate it more

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Lauren

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Lauren take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Lauren

Personality Compatibility


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