Lauren Keating

Enthusiast
DISC Type : i

Director, Brand Marketing at Cresco Labs

Greater Chicago Area, United States

Overview

Lauren has no verified overview

Personality Overview

Story Driven

Consensus Focused

Amiable & Agreeable

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

6-2023
Director, Brand Marketing at Cresco Labs
8-2022 - 6-2023
Director, National Field Marketing at Cresco Labs
7-2022 - 8-2022
Senior Manager, National Field Marketing at Cresco Labs
5-2021 - 7-2022
Manager, National Field Marketing at Cresco Labs
9-2019 - 5-2021
Associate Account Director at Mosaic North America

Education

2008 - 2012
Bachelor of Science (B.S.) from University of Notre Dame

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Chicago Area, United States Job Level : Mid-senior Designation : Director, Brand Marketing at Cresco Labs
URL has been copied!

Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Refer to interesting customer testimonials and stress on great customer experience
  • Maintain high, positive energy and convey confidence

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Lauren

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Lauren take some risk or not?

  • They can take some low-probability risks if needed.

You And Lauren

Personality Compatibility


Other Cresco Labs Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.