Lauren (McCracken) Marzella

Collaborator
DISC Type : is

Vice President of Sales & Business Development at TVI MarketPro3

Greater Chicago Area, United States

Overview

Lauren has no verified overview

Personality Overview

Example Driven

Appreciative

Consensus Builder

Win-win scenarios can appeal strongly to them.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to go for proven solutions.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

1-2022
Vice President of Sales & Business Development at TVI MarketPro3
1-2021 - 1-2022
Sales Director at Unotifi
1-2018 - 1-2021
Regional Sales Manager; FCA, Maserati and Alfa Romeo / Enterprise Strategist at Affinitiv Inc
5-2017 - 1-2018
OEM Account Director, BMW/Maserati at Affinitiv Inc
8-2013 - 5-2017
District Sales Manager at Affinitiv Inc

Education

2005 - 2009
Bachelors Degree from the College of Communication Arts & Sciences from Michigan State University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater Chicago Area, United States Job Level : Senior Designation : Vice President of Sales & Business Development at TVI MarketPro3
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • When asking them questions, sound relatable and informal
  • Take time to make them feel comfortable before getting to the main pitch
  • Summarize the key points at the end of the conversation

DONT's

  • Don’t ask too many questions that sound too dry and objective
  • Don’t push them to make decisions very fast, let them take their time
  • Avoid unnecessary confrontation if it arises incidentally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationships can play a major role, followed by low risk and strong market validation.
  • Will you ever get a clear answer from Lauren

  • They are not very direct, and unlikely to say no to your face.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They can take their time to make decisions, even if they are constantly involved and friendly.
  • Can Lauren take some risk or not?

  • It is unlikely that they will take many risks.

You And Lauren

Personality Compatibility


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