Lauren Morris in

Lauren Morris

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Ecommerce Lead at H&M
📍 Milton Keynes, England, United Kingdom

Lauren is an experienced e-commerce leader with over a decade of expertise in the fashion and beauty sectors for brands like H&M and TOPSHOP. She specializes in using data analytics and visual merchandising to drive sales and enhance the customer experience. She holds a Bachelor of Arts from Leeds Beckett University.

Outside of her direct roles, Lauren shows a keen interest in the broader consumer goods industry, following major companies like Procter & Gamble and Johnson & Johnson. She is also a supportive colleague who publicly champions the work of her former team members.

Her tenure as Senior Online Visual Merchandiser at TOPSHOP TOPMAN concluded with the companys acquisition by ASOS.

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Current Role
Ecommerce Lead
Location
Milton Keynes, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Lauren cares about

Online Customer Experience
Her profile highlights a core focus on providing the best possible site experience for customers across all devices.
Data-Driven Commerce
She has a long track record of using advanced CMS and data analytics skills to directly increase sales and conversion rates.
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Career

Work history

3-2021
Ecommerce Lead
H&M
8-2017 - 3-2021
Senior Online Visual Merchandiser
TOPSHOP TOPMAN
12-2016 - 8-2017
Assitant Trader - Beauty
Debenhams
11-2015 - 12-2016
Online Merchandising Coordinator - Home & Furniture
Debenhams
6-2015 - 11-2015
Online Product Coordinator - Concession Brands
Debenhams
In the press

Media appearances

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Education
2009 - 2013
Bachelor of Arts (BA)
Leeds Beckett University
2003 - 2008
Education details unavailable
Manshead Upper School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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