Lauren Perone is an Associate Director of Digital Investment at Canvas Worldwide, leading strategy for the Hyundai Motor America account. Her career has focused on digital partnerships and investment for major brands like Heineken USA and Salesforce. She holds a BA in Strategic Communications from Susquehanna University.
Outside of work, Lauren has a background in communications and community involvement, having been active in her universitys Public Relations Student Society and the Order Sons & Daughters of Italy. Her college experience also included writing for university publications and performing in theatrical productions.
She was named the "Outstanding Student In Public Relations" by her universitys Communications department.
Read the full overview →They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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