Lauren Poole

Enthusiast
DISC Type : i

Sr. Marketing Director, Wolverine Brand at Wolverine Worldwide

Rockford, Michigan, United States

Overview

Lauren has no verified overview

Personality Overview

Amiable & Agreeable

Optimistic

Story Driven

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

10-2025
Sr. Marketing Director, Wolverine Brand at Wolverine Worldwide
8-2023 - 10-2025
Sr. Director, Harley-Davidson Footwear at Wolverine Worldwide
1-2022 - 8-2023
Sr. Director of Marketing, Chaco Brand at Wolverine Worldwide
3-2020 - 12-2021
Director Of Brand Marketing, Wolverine Brand at Wolverine Worldwide
11-2018 - 2-2020
Sr. Brand Marketing Manager, Wolverine Brand at Wolverine Worldwide

Education

Bachelor of Arts from Grand Valley State University (GVSU) Honors College

More Information

Social Presence :

Prographics :

Exp : 17 Location : Rockford, Michigan, United States Job Level : Senior Designation : Sr. Marketing Director, Wolverine Brand at Wolverine Worldwide
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Speak from experience about success that the product has seen with other customers
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be too formal with them, they trust informality more
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Lauren

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Lauren take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Lauren

Personality Compatibility


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