Lauren Schafer in

Lauren Schafer

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CMO at Atlas Rose Marketing
📍 Cary, North Carolina, United States

Lauren Schafer is the Founder and Managing Partner of Lake House Digital, a marketing agency she established in Cary, NC. With over 20 years of experience, she serves as a fractional CMO for clients, specializing in SEO and social strategy for the life sciences and professional services sectors. She holds a degree from North Carolina State University.

Based on recommendations, Lauren is an active member of her community, having helped start a childrens museum in Cary. She has also been involved in producing events for the Heart of Cary Association, demonstrating a commitment to local development and engagement.

She has a passion for helping her community, including co-founding a childrens museum.

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Experience
19 Years
Current Role
CMO
Job Level
Leadership
Location
Cary, North Carolina, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Lauren cares about

Podcast Marketing
Her recent social media activity strongly advocates for using podcast guest appearances as a key strategy to build credibility, audience, and domain authority in 2026.
Evolving SEO
She emphasizes that a solid SEO foundation is crucial for durable results and sees AI awareness (AEO) as a critical layer on top of traditional search optimization.
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Career

Work history

10-2022 - 10-2023
CMO
Atlas Rose Marketing
4-2022 - 10-2023
Fractional Marketing Services
Atlas Rose Marketing
1-2021
Managing Partner | CEO | Fractional CMO
Lake House Digital
2-2020 - 2-2022
Westbrook & Associates, Vice President
Westbrook & Associates
1-2015 - 1-2018
Executive Director
Know Their Perspective
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
8-2021 - 2-2022
Executive Digital Marketing Certification
Northwestern University - Kellogg School of Management
1994 - 1998
BS
North Carolina State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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