Laurie Provin

Evaluator
DISC Type : cds

Senior Vice President Marketing at Claridge Products

Dallas, Texas, United States

Overview

Laurie has no verified overview

Personality Overview

Fast But Analytical

Hard To Convince

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Laurie has no verified topics they care about

Media Appearances

Laurie has no verified media appearances

Work History

9-2021
Senior Vice President Marketing at Claridge Products
12-2017 - 8-2021
Vice President of Marketing at University Furnishings and The Living Company
1-2016 - 3-2017
Director of Marketing at Wonder Porcelain Group
1-2015 - 1-2016
Director of Corporate Communications at American Leather
1-2013 - 1-2015
American Olean Brand Marketing Manager at Dal-Tile

Education

1991
B.S from University of Tennessee
M.B.A from Walden University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Dallas, Texas, United States Job Level : Leadership Designation : Senior Vice President Marketing at Claridge Products
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Insights For Selling To Laurie

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Be prepared for comments or questions that are critical of your product or your claims
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Laurie is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Laurie

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Laurie move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Laurie take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Laurie

Personality Compatibility


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