Lawrence Ryefield

Examiner
DISC Type : cs

Vice President of Sales at On Your 6 Bourbon

Atlanta, Georgia, United States

Overview

Lawrence has no verified overview

Personality Overview

Unexpressive

Late Adopter

Status Quo Seeker

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They do not like taking risks at all and go for proven options in the end. They are thorough and always follow a systematic approach.

Topics They Care About

Lawrence has no verified topics they care about

Media Appearances

Lawrence has no verified media appearances

Work History

3-2026
Vice President of Sales at On Your 6 Bourbon
3-2024 - 3-2026
Southeast Regional & Military Sales Manager at New Riff Distilling
8-2019 - 3-2024
Regional Sales Manager at WhistlePig Whiskey
6-2017 - 8-2019
Director, Chains - Wine & Spirits at Eagle Rock Distributing Company
6-2013 - 6-2017
CEO at Southern Vines Distribution

Education

Bachelor of Arts - Journalism from The University of Georgia

More Information

Social Presence :

Prographics :

Exp : 13 Location : Atlanta, Georgia, United States Job Level : Senior Designation : Vice President of Sales at On Your 6 Bourbon
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Insights For Selling To Lawrence

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Be firm in your communication and stay in control
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lawrence is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Lawrence

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Lawrence move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Lawrence take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Lawrence

Personality Compatibility


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