Leah Rich

Enthusiast
DISC Type : i

Senior Director, Public and Media Relations Lead at Sequoia Financial Group

Northfield, Minnesota, United States

Overview

Leah has no verified overview

Personality Overview

Consensus Focused

Non-Confrontational

Story Driven

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Leah has no verified topics they care about

Media Appearances

Leah has no verified media appearances

Work History

4-2025
Senior Director, Public and Media Relations Lead at Sequoia Financial Group
1-2025 - 4-2025
Director of Marketing and Communications at Carlson Capital Management
8-2019 - 12-2024
Marketing and Communications Senior Manager at Carlson Capital Management
12-2016 - 8-2019
Vice President & Senior Communications Counselor at Neuger Communications Group
9-2012 - 11-2016
Senior Communications Counselor at Neuger Communications Group

Education

2000 - 2004
Bachelor of Arts from Gustavus Adolphus College

More Information

Social Presence :

Prographics :

Exp : 18 Location : Northfield, Minnesota, United States Job Level : Senior Designation : Senior Director, Public and Media Relations Lead at Sequoia Financial Group
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Insights For Selling To Leah

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Maintain high, positive energy and convey confidence
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t ask too many questions in one go, weave them into the flow
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leah is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Leah

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Leah move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Leah take some risk or not?

  • They can take some low-probability risks if needed.

You And Leah

Personality Compatibility


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