Leah Russo

Inspirer
DISC Type : di

Co-Founder at Structured Cabinetry

New Paltz, New York, United States

Overview

Leah Russo is the Co-Founder of Structured Cabinetry, a company focused on meticulously crafted solutions. Leveraging her experience as a former Design Lead at EKB Kitchens and her Masters degree from SUNY New Paltz, she specializes in blending innovative design with superior craftsmanship in the cabinetry and kitchen remodeling industry.

Beyond her primary design work, Leah has explored other entrepreneurial avenues, including working as an Independent Consultant for Beautycounter. This experience highlights her versatility and interest in brand representation and direct-to-consumer sales, suggesting a personal inclination towards beauty and wellness.

Leah recently took the entrepreneurial leap to co-found her own business, Structured Cabinetry.

Personality Overview

Decisive

Generous

Fast Adopter

They measure a product on its merit but can be influenced by strong testimonials.  They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Custom Cabinetry
Co-founded Structured Cabinetry with a mission to redefine spaces by delivering beautiful and meticulously crafted cabinetry solutions.
Kitchen Remodeling
As a former Design Lead at EKB Kitchens, she has deep experience in the Hudson Valley's premier kitchen and small remodeling sector.
Innovative Design
Her company mission emphasizes seamlessly blending innovative design with superior craftsmanship to transform environments and exceed client expectations.

Media Appearances

Leah has no verified media appearances

Work History

10-2023
Co-Founder at Structured Cabinetry
7-2010 - 6-2023
Design Lead at EKB Kitchens
9-2007 - 7-2010
Designer at EKB Kitchens
8-2015 - 12-2016
Independent Consultant at Beautycounter
5-2010 - 12-2012
Brand Ambassador at TEAM Enterprises

Education

2011 - 2012
MPS from SUNY New Paltz
2001 - 2003
BA from Binghamton University

More Information

Social Presence :

Prographics :

Exp : 11 Location : New Paltz, New York, United States Job Level : Leadership Designation : Co-Founder at Structured Cabinetry
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Insights For Selling To Leah

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leah is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Leah

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Leah move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Leah take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Leah

Personality Compatibility


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