Lena Andican
Login to view DISC.Lena Andican is a positioning and messaging expert with a 15-year background in B2B SaaS, now focusing on impact and climate tech. She specializes in translating complex technical concepts into compelling narratives. People who have worked with her describe her as professional, diligent, and methodical. She holds an MSc from Kings College London.
Her shift to impact tech is personally motivated by a desire to ensure a sustainable future for her two young children. She is a mother who values a direct, no-nonsense approach in her work, a trait she says has been sharpened by motherhood.
In one of her messaging guides, she gives a design credit for the front page to her 4-year-old son, Timur.
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DISC profile (public)
DISC behavioral profile
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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