Leonardo Contrucci Alexandrino de Souza in

Leonardo Contrucci Alexandrino de Souza

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VP of Marketing at Alloha Fibra
📍 São Paulo, São Paulo, Brazil

Leonardo is a results-oriented executive with extensive experience in Marketing, Go-to-Market strategy, and P&L management for major companies like Alloha Fibra and GT7. He specializes in driving growth and profitability through a data-driven, customer-centric approach. He holds business degrees from Wharton Executive Education and IMD, and colleagues describe him as intelligent and proactive.

There is no publicly available information about Leonardos personal hobbies or interests outside of his professional sphere. His focus appears dedicated to his career in marketing and business development.

While at GT7, he was responsible for the marketing and growth strategy of Cartão de TODOS, a product with over 20 million users.

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Experience
26 Years
Current Role
VP of Marketing
Job Level
Senior
Location
São Paulo, São Paulo, Brazil
Personality Overview

How Leonardo shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Leonardo cares about

Go-to-Market Strategy
A core competency listed in his professional headline and a key responsibility in his senior roles at Alloha Fibra and GT7.
Customer Journey
He emphasizes optimizing the entire customer lifecycle, including acquisition, profitability, engagement, and churn, across his professional experience.
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Career

Work history

10-2025
VP of Marketing
Alloha Fibra
4-2025 - 10-2025
VP of Marketing and Growth
GT7
2-2024 - 3-2025
CGO - Chief Growth Officer
GT7
1-2022 - 6-2023
Senior Director of Business Development and Customer Success
TIMWETECH
1-2020 - 12-2021
Executive Director - Digital Strategy
ESTADÃO
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
10-2020 - 3-2021
Business
Wharton Executive Education
10-2012 - 10-2012
Business
IMD
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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