Les Sweetman

Energizer
DISC Type : I

Dir Digital Technology at Mid and South Essex ICB

Hockley, England, United Kingdom

Overview

Les Sweetman serves as the Director of Digital Technology for the Mid and South Essex ICB, focusing on modernizing systems, reducing costs, and enhancing services. His background includes digital transformation and cybersecurity leadership within NHS England, and he is certified in Better Business Cases™.

His stated mission is to modernize digital technology to cut costs and improve services across the local NHS.

Personality Overview

Imaginative

Believer

Relationship Oriented

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are really good at seeing what the long-term impacts of their decisions could be. They are friendly, approachable and love to make new connections.

Topics They Care About

Digital Health Modernisation
He is actively leading initiatives to modernize digital technology across the Mid and South Essex NHS to improve service delivery and reduce operational costs.
NHS Cybersecurity
Given his previous role as a Regional Cyber Security Lead for NHS England, protecting patient data and securing digital infrastructure is a primary concern.
IT Service Management
His skills in ITIL and IT Service Management indicate a focus on optimizing the delivery, management, and support of IT services within a large healthcare framework.

Media Appearances

Les has no verified media appearances

Work History

1-2023
Dir Digital Technology at Mid and South Essex ICB
11-2020 - 1-2023
Assistant Director of Digital Transformation - Primary Care at NHS England
6-2018 - 1-2023
Regional Cyber Security lead at NHS England
11-2017 - 11-2020
DCO Head of Digital Technology at NHS England
5-2017 - 10-2017
Technology Programme Manager at Provide CIC

Education

1991 - 1994
Electronics Engineering from SEETEC
Education details unavailable from Sweyne

More Information

Social Presence :

Prographics :

Exp : 30 Location : Hockley, England, United Kingdom Job Level : N/A Designation : Dir Digital Technology at Mid and South Essex ICB
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Insights For Selling To Les

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Talk anecdotally about the customer experience that your product offers
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t assume a yes just because they have not said no
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Les is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Les

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Les move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Les take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Les

Personality Compatibility


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