Lia Arutyunov

Enigma
DISC Type : cid

Marketing Manager at Golden State Orthopedics & Spine

San Jose, California, United States

Overview

Lia has no verified overview

Personality Overview

Challenger

Friendly Yet Blunt

Persuasive & Assertive

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Lia has no verified topics they care about

Media Appearances

Lia has no verified media appearances

Work History

6-2024
Marketing Manager at Golden State Orthopedics & Spine
7-2023
Marketing Program Manager Digital Marketing & Events at Golden State Orthopedics & Spine
1-2022
Marketing and Patient Education Lead at Golden State Orthopedics & Spine
3-2019 - 12-2021
Marketing Coordinator at OrthoNorCal
10-2014 - 11-2020
Event Designer and Producer at Simple Little Details

Education

2000 - 2005
BA in Graphic Design from Academy of Arts
2007 - 2008
Graphic Design from De Anza College

More Information

Social Presence :

Prographics :

Exp : 15 Location : San Jose, California, United States Job Level : Middle Designation : Marketing Manager at Golden State Orthopedics & Spine
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Insights For Selling To Lia

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lia is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Lia

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Lia move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Lia take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Lia

Personality Compatibility


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