Lidia Sybicka-Sidorowicz

Commander
DISC Type : D

Head of Sales at Murdio

Warsaw, Mazowieckie, Poland

Overview

Lidia is a results-oriented Head of Sales at Murdio with over 13 years of B2B sales experience within the IT sector. She specializes in data management solutions with Collibra, focusing on translating strategic goals into measurable plans. She holds Masters degrees from the University of Warsaw and the Medical University of Warsaw.

Colleagues describe her as a professional and determined leader with a rare focus on the long-term development of her team members over short-term targets. She values building strong, lasting relationships with clients and teams, a strength supported by her Gallup profile which includes "Relator" and "Developer".

Unique Fact: Lidias background is distinctive, combining a Masters degree from a Medical University with a deep expertise in IT sales and data governance.

Personality Overview

Candid & Clear

Very Quick

Risk-Taker

They respond well to strong and respectful communication.  They are not focused on building rapport and relationships. They are very proud of what they do.

Topics They Care About

Data Governance Value
Her recent posts focus on helping clients turn their investment in data governance platforms like Collibra into tangible business value across the entire organization.
Collibra Ecosystem
As a key partner, she is deeply involved in the Collibra ecosystem, co-hosting events like "Collibra Day" and actively recruiting specialists for this area.
Sales Team Development
Recommendations highlight her passion for developing people. She is praised for focusing on her team's long-term growth, hiring people with no prior industry experience and mentoring them.

Media Appearances

Lidia has no verified media appearances

Work History

9-2025
Head of Sales at Murdio
4-2022 - 5-2025
Salesforce Sales Director at Craftware
7-2016 - 3-2022
Sales Team Manager at Craftware
1-2016 - 6-2016
Business Line Manager at IT Kontrakt
11-2015 - 12-2015
Key Account Manager at IT Kontrakt

Education

2009 - 2011
Master's degree from University of Warsaw
2008 - 2010
Master's degree from Medical University of Warsaw - MUW

More Information

Social Presence :

Prographics :

Exp : 13 Location : Warsaw, Mazowieckie, Poland Job Level : Mid-senior Designation : Head of Sales at Murdio
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Insights For Selling To Lidia

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Be respectful but crisp
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lidia is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Lidia

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Lidia move?

  • They can take decisions very fast if you manage to convince them.
  • Can Lidia take some risk or not?

  • The risks don’t matter much to them.

You And Lidia

Personality Compatibility


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