Lillian Payne

Evaluator
DISC Type : Csd

Founding Partner / Fractional CMO at Payne Westwood

Asheville, North Carolina, United States

Overview

Lillian has no verified overview

Personality Overview

Fast But Analytical

Thorough Evaluator

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Lillian has no verified topics they care about

Media Appearances

Lillian has no verified media appearances

Work History

1-2015
Founding Partner / Fractional CMO at Payne Westwood
1-2008 - 11-2015
Marketing Advisor at eBay
10-2007 - 11-2014
Director of Digital at China Arts Inc.
5-2008 - 11-2010
Contributing Journalist at Willamette Week
8-2005 - 5-2007
Campus Photography Manager at Photo Specialties

Education

2004 - 2007
Bachelor of Science (BS) from Appalachian State University
2003 - 2003
Communication and Media Studies from University of Colorado Boulder

More Information

Social Presence :

Prographics :

Exp : 15 Location : Asheville, North Carolina, United States Job Level : Leadership Designation : Founding Partner / Fractional CMO at Payne Westwood
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Insights For Selling To Lillian

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lillian is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Lillian

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Lillian move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Lillian take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Lillian

Personality Compatibility


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