Linda Bejarano

Activist
DISC Type : Cd

Transformation Manager at AXA COLPATRIA

Bogota, D.C., Capital District, Colombia

Overview

Linda is a bilingual Business Strategy and Transformation Manager at AXA COLPATRIA with over 15 years of experience in the insurance and consultancy sectors. She specializes in strategic planning and delivering digital transformation, holding an MBA and executive certificates from Cambridge and MIT.

She has a keen interest in major consulting and technology firms such as Accenture, EY, and Nokia, indicating a focus on corporate strategy and technological innovation.

Interesting fact: Linda recently earned a certification in Mastering Design Thinking from the MIT Sloan School of Management.

Personality Overview

Logical And Quick

Observative

Perfectionist

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact.

Topics They Care About

Digital Transformation
Currently serves as Transformation Manager, responsible for designing and delivering digital strategies. She also completed an executive program in digital disruption at Cambridge.
Strategic Planning
Previously worked as a Corporate Strategy Manager, managing the strategic planning process and defining corporate goals based on financial, market, and operational data.
Design Thinking
Recently earned a certification in Mastering Design Thinking from MIT, indicating a current focus on innovative, human-centered problem-solving methodologies.

Media Appearances

Linda has no verified media appearances

Work History

1-2022
Transformation Manager at AXA COLPATRIA
2-2021 - 1-2022
Chief of Staff: CEO Executive Advisor and Corporate Strategy at AXA COLPATRIA
9-2018 - 2-2021
Customer loyalty Leader at AXA COLPATRIA
2-2019 - 4-2019
Chief of Staff (e) at AXA COLPATRIA
1-2018 - 9-2018
Claims Customer Service Leader at AXA COLPATRIA

Education

8-2022
Digital disruption: Digital transformation strategies from Cambridge Judge Business School
11-2023
Agile LEAN Methodology from Universidad de La Sabana
7-2023 - 9-2023
Innovation Leadership Program from INALDE Business School
3-2022
Managing the company of the future from University of London
2010 - 2011
MBA - Emphasis in Project Management from London School of Business and Finance LSBF

More Information

Social Presence :

Prographics :

Exp : 14 Location : Bogota, D.C., Capital District, Colombia Job Level : Middle Designation : Transformation Manager at AXA COLPATRIA
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Insights For Selling To Linda

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Tell them that you are there to help them create visible impact within their organization
  • Refer to testimonials from others in similar positions

DONT's

  • Avoid long winding pitches, stay objective
  • Don’t try to be an alpha salesperson, give them equal space
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Linda is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Linda

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Linda move?

  • Their decision making speed is somewhere in the middle.
  • Can Linda take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Linda

Personality Compatibility


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