Linda Rossouw

Sharpshooter
DISC Type : DC

Founder: Fractional CFO; Business and Executive Coach at LaRoss Consulting

City of Johannesburg, Gauteng, South Africa

Overview

Linda Rossouw is the founder of LaRoss Consulting, where she serves as a Fractional CFO and certified business coach. With an MBA and extensive experience in corporate finance, she specializes in driving business growth, strategic planning, and cost optimization for SMEs. She has also earned a certification in "ChatGPT For Finance".

Outside of her consulting work, Linda is an avid reader and enjoys cooking, baking, and spending time outdoors with her family. She is passionate about empowering others, particularly women in business, and is actively involved in her community, serving as a Board Member for Child Welfare Germiston.

Interesting fact: Linda achieved her numerous academic qualifications, including an MBA, entirely through part-time study while working, having never spent a single day full-time at university.

Personality Overview

Fast But Analytical

Thorough Evaluator

Precise But Practical

They prefer to move quickly, and expect the same from others.  They are less concerned about the product and more about its potential impact. They respond well to strong and respectful communication.

Topics They Care About

Business Ethics
She has recently authored posts on the power of integrity and ethics as a competitive advantage for small and medium-sized enterprises.
Female Empowerment
As a facilitator for a women's leadership series and a WOS Awards finalist for Women in Financial Services, she is dedicated to helping women succeed in business.
Entrepreneurial Growth
Her firm focuses on providing SMEs with affordable CFO-level expertise in growth strategies, cash flow management, and strategic planning.

Media Appearances

Linda has no verified media appearances

Work History

10-2022
Founder: Fractional CFO; Business and Executive Coach at LaRoss Consulting
6-2023
Virtual CFO Contractor at Carter & Company International Inc.
6-2023
Board Member at Child Welfare Germiston at Child Welfare Germiston
10-2022 - 4-2024
Executive, Business & Career Coach at Archer Inspirations
3-2019 - 9-2022
COO/FD at Uniplate South Africa

Education

1-2013 - 12-2013
General Management Programme from GIBS Business School (Gordon Institute of Business Science)
1-2022 - 6-2023
Certification from Dream Release Coaching

More Information

Social Presence :

Prographics :

Exp : 6 Location : City of Johannesburg, Gauteng, South Africa Job Level : Leadership Designation : Founder: Fractional CFO; Business and Executive Coach at LaRoss Consulting
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Insights For Selling To Linda

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Objectively showcase the impact that your product creates
  • Hold your ground without indulging in one-upmanship

DONT's

  • Avoid being too verbose
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Linda is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Linda

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Linda move?

  • If convinced, they can reach decisions quite fast.
  • Can Linda take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Linda

Personality Compatibility


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