Lis Beck

Questioner
DISC Type : c

Investor at FLOOFERS ApS

Copenhagen, Capital Region of Denmark, Denmark

Overview

Lis Beck is a serial entrepreneur who co-founded the international accessory brand Becksöndergaard and later established Craft Sisters, a social enterprise. With an MBA from McGill University and a Masters from Copenhagen Business School, she now focuses on investing in and mentoring early-stage entrepreneurs, particularly women.

She is passionate about empowering women, which is the core of her work. This is demonstrated through Craft Sisters, which supports female artisans in developing countries, and her active involvement with women-focused investor networks like Nordic Female Founders and Angella Invest to foster female entrepreneurship.

After building a major global fashion brand, she founded a social-impact company to preserve cultural heritage through handmade crafts.

Personality Overview

Cautious & Analytical

Not Easily Convinced

Systematic

It is quite likely of them to ask for pricing or other concessions.  They prefer to analyze every situation thoroughly.
 While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Female Entrepreneurship
Actively supports female founders through mentorship and participation in networks like Nordic Female Founders and Angella Invest, a group for women investors.
Social Enterprise
Founded Craft Sisters, a company focused on empowering women artisans in developing countries and preserving cultural heritage through handmade goods.
Scaling Businesses
Co-founded and grew the fashion accessories brand Becksöndergaard into an international company, demonstrating expertise in taking a business from concept to global scale.

Media Appearances

Lis has no verified media appearances

Work History

3-2025
Investor at FLOOFERS ApS
11-2023
Advisory Board Member at Ditto
1-2023
Mentor for div. iværksættere at Self-employed
1-2023
Member at Angella Invest
1-2016
Founder at Craft Sisters

Education

Master's degree from Copenhagen Business School
1999 - 1999
Master of Business Administration (MBA) from McGill University

More Information

Social Presence :

Prographics :

Exp : 25 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Leadership Designation : Investor at FLOOFERS ApS
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Insights For Selling To Lis

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lis is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Lis

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lis move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Lis take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Lis

Personality Compatibility


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