Lisa Casteran

Commander
DISC Type : D

Senior Director, Sales and Business Development at Technology Transfer Services

Zionsville, Indiana, United States

Overview

Lisa has no verified overview

Personality Overview

Very Quick

Risk-Taker

Impact-Driven

They are not focused on building rapport and relationships.  They are very proud of what they do. More than the product, they care about the effectiveness of the product.

Topics They Care About

Lisa has no verified topics they care about

Media Appearances

Lisa has no verified media appearances

Work History

7-2025
Senior Director, Sales and Business Development at Technology Transfer Services
5-2023
Chief Executive Officer at The ELTA Group LLC
9-2020 - 4-2023
Senior Business Development and Account Management, Global Learning Solutions at GP Strategies Corporation
4-2016 - 9-2020
Business Development at Vaco
11-2014 - 8-2015
Client Services Manager at EY

Education

1986 - 1990
B.S from Ball State University

More Information

Social Presence :

Prographics :

Exp : 29 Location : Zionsville, Indiana, United States Job Level : Senior Designation : Senior Director, Sales and Business Development at Technology Transfer Services
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Insights For Selling To Lisa

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Refer to testimonials from well-known industry leaders

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Lisa

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Lisa move?

  • They can take decisions very fast if you manage to convince them.
  • Can Lisa take some risk or not?

  • The risks don’t matter much to them.

You And Lisa

Personality Compatibility


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