Lisa is an award-winning Freelance Ecommerce Consultant with a history of leading ecommerce for major brands like Pukka Pads and Hackett London. She specializes in strategy, digital marketing, and conversion rate optimization to maximize ROI. Colleagues describe her as knowledgeable, driven, commercial, and a supportive leader.
Outside of her consulting work, Lisa is passionate about maintaining a healthy work-life balance, a key reason she pursued a freelance career. She also dedicates time to mentoring the next generation, giving guest lectures on ecommerce and digital marketing at universities like Bournemouth University.
In her very first year as a freelance consultant, she won the Ecommerce Rising Star 2025 award.
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