Liza Crenshaw

Questioner
DISC Type : c

Public Affairs Manager at Meta

San Francisco, California, United States

Overview

Liza has no verified overview

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Liza has no verified topics they care about

Media Appearances

Liza has no verified media appearances

Work History

10-2019
Public Affairs Manager at Meta
7-2018 - 10-2019
Communications Manager at 23andMe
1-2018 - 8-2018
Professional Development Chair at Washington Women in Public Relations
3-2018 - 7-2018
Manager at Weber Shandwick
9-2016 - 10-2017
Senior Associate at Weber Shandwick

Education

2010 - 2014
Bachelor of Arts (B.A.) from Washington and Lee University
2013 - 2013
Spanish from The Center for Cross Cultural Studies -- Seville, Spain

More Information

Social Presence :

Prographics :

Exp : 9 Location : San Francisco, California, United States Job Level : Middle Designation : Public Affairs Manager at Meta
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Insights For Selling To Liza

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Liza is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Liza

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Liza move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Liza take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Liza

Personality Compatibility


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