Lloyd Brathwaite

Examiner
DISC Type : sc

Chief Information Officer at Tilray

New York, New York, United States

Overview

Lloyd Brathwaite is the Chief Information Officer at Tilray, a technology executive with deep experience in the consumer-packaged goods industry. He is a strategic planner focused on leveraging technology to solve business challenges and improve performance. He is an alumnus of Queens College.

Outside of his technology leadership role, Lloyd is passionate about fashion, art, music, and culture. He views personal style as a powerful form of self-expression and a tool for building confidence in the professional world, reflecting his focus on creativity and vibe.

He believes in fostering a "family environment" with "radical transparency" to energize and motivate his teams.

Personality Overview

Late Adopter

Process Oriented

Status Quo Seeker

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. They are thorough and always follow a systematic approach.

Topics They Care About

Team Motivation
Actively discusses creating a positive "vibe" and culture with radical transparency to keep distributed teams motivated and engaged.
IT as Business Partner
Emphasizes that his role is to understand business needs first and foremost, using technology as a tool to drive growth and solve strategic challenges.
Global IT Integration
Has direct experience managing the complexities of IT integration for a global CPG company that has grown rapidly through mergers and acquisitions.

Media Appearances

Lloyd has no verified media appearances

Work History

5-2021
Chief Information Officer at Tilray
12-2019 - 5-2021
Senior Vice President Information Technology at Tilray
12-2019
President & CEO at Vertice Consulting LLC
2015 - 2019
Director of IT at The Hain Celestial Group
2008 - 2014
Senior Manager Information Technology Infrastructure at The Hain Celestial Group

Education

1998 - 2002
Computer and Information Sciences and Support Services from Queens College

More Information

Social Presence :

Prographics :

Exp : 27 Location : New York, New York, United States Job Level : Leadership Designation : Chief Information Officer at Tilray
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Insights For Selling To Lloyd

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lloyd is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Lloyd

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Lloyd move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Lloyd take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Lloyd

Personality Compatibility


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