Logan Welbaum

Founder at Plai

📍 San Francisco, California, United States

Logan Welbaum is the founder of Plai, a Y Combinator-backed AI advertising tool. His expertise is built on a foundation of key roles at Google and Meta, focusing on product marketing, growth, and ad platforms. Logan holds a Bachelor of Science from the WSU Carson College of Business and is a certified Google Ads and Analytics expert.

Outside of his founder role, Logan is a prolific content creator with a massive following on TikTok, YouTube, and Instagram, where he shares marketing insights. His career in marketing was sparked by a personal passion project: growing his own surf brand in California using Google Ads. He has also traveled to over 30 countries.

Logan has built one of the most followed B2B accounts on TikTok, with his marketing advice videos sometimes being shown in university classes.

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Experience

10 Years

Current Role

Founder

Job Level

Leadership

Location

San Francisco, California, United States

Personality Overview

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Priorities

Topics Logan cares about

AI in Advertising

As the founder of Plai, an AI-powered ad tool, he frequently discusses how AI can simplify and optimize ad campaigns for small businesses and creators.

Startup Growth

He successfully took his company Plai through the Y Combinator accelerator and has extensive experience scaling businesses from the ground up.

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Career

Work history

1-2020

Founder

Plai

7-2018 - 6-2019

Product Marketing

Facebook

8-2017 - 7-2018

Digital Marketing and Analytics Director

AppDynamics

6-2016 - 8-2017

Growth Lead (Google Ads and Analytics)

Google

5-2015 - 6-2016

Google Ads SMB Education (Digital Marketing Expert)

Google

In the press

Media appearances

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Education

6-2021 - 8-2021

S21

Y Combinator

Bachelor of Science (B.S.)

WSU Carson College of Business

Social presence

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Logan Welbaum

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