Lorelay Zamoner

Sharpshooter
DISC Type : CD

Diretora Nacional de Parcerias Estratégicas at Consórcio Embracon

São Bernardo do Campo, São Paulo, Brazil

Overview

Lorelay Zamoner is the Director of Strategic Partnerships at Embracon, leveraging 23 years of experience in the consortium industry. With an MBA in Leadership and a postgraduate degree in Sociology, she focuses on expanding the companys partner network. Colleagues describe her as intelligent, charismatic, and a natural communicator.

Her passion for the consortium sector is deeply personal, inspired by watching her mothers achievements with the product since childhood. She is a technology enthusiast with an interest in major tech companies and previously studied English in Orlando, Florida for three years.

She conceived and launched UpConsórcios, a disruptive, 100% digital consortium model unique in the market.

Personality Overview

Fast But Analytical

Thorough Evaluator

ROI Driven

They like to move fast and expect the same from others.  More than the product, they care about the impact of the product. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Strategic Partnerships
Her current role is dedicated to creating and executing strategies to expand, retain, and boost the performance of Embracon's vast partner network.
Consumer Behavior
She is deepening her expertise by currently pursuing a postgraduate degree in Sociology with a specific focus on understanding consumer behavior.
Digital Disruption
She led the creation of UpConsórcios, a pioneering 100% digital and disruptive business model within the traditional consortium industry.

Media Appearances

Lorelay Zamoner – Diretora Nacional de Parcerias Estratégicas at Consórcio Embracon. Featured in The Org

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Work History

5-2022
Diretora Nacional de Parcerias Estratégicas at Consórcio Embracon
6-2019 - 5-2022
Diretora de Operações do Negócio UP at Consórcio Embracon
5-2019 - 5-2022
Head de Operações at UP Consórcios
1-2014 - 5-2019
Diretora Regional de Vendas at Consórcio Embracon
1-2012 - 12-2013
Gerente de Vendas at Consórcio Embracon

Education

2-2022 - 12-2022
Postgraduate Degree from Estácio
2-2020 - 6-2021
MBA em Liderança e Futuro do Trabalho from Faculdade Brasília

More Information

Social Presence :

Prographics :

Exp : 21 Location : São Bernardo do Campo, São Paulo, Brazil Job Level : N/A Designation : Diretora Nacional de Parcerias Estratégicas at Consórcio Embracon
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Insights For Selling To Lorelay

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Refer to testimonials from well-known industry leaders
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not spend too much time focusing on product tech or features
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lorelay is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Lorelay

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Lorelay move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Lorelay take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Lorelay

Personality Compatibility


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