Lorena Flores

Critic
DISC Type : C

Head of Demand Planning, Customer Service, Foreign Trade and CPFR Ambassador at Henkel

Mixco, Guatemala, Guatemala

Overview

Lorena Flores is a seasoned director in business administration, currently leading Demand Planning, Customer Service, and Foreign Trade at Henkel for Central America and the Caribbean. Her expertise lies in using analytical skills to drive organizational growth, with previous key roles at Procter & Gamble. She holds a certification from Panamerican Business School.

Passionate about people, Lorena emphasizes the importance of her team in achieving success. She actively fosters professional growth, celebrating her colleagues dedication and her own journey of learning and development within the company. She believes hard work and commitment to staying current are keys to her success.

Unique fact: Lorena authored a publication on flexible leadership, analyzing its practice and financial impact on a Guatemalan agro-industrial company.

Personality Overview

Objective Thinker

Negotiator

ROI Driven

They prefer to do logical analysis and value evidence over emotions.  They enjoy working alone and do not rely on others very often. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Demand Planning
Her core function at Henkel involves managing demand for Central America and the Caribbean, improving KPIs using tools like SAP-APO and Power BI.
People Development
Evident from her posts, she is passionate about team growth, celebrating her colleagues, and actively sharing career and student opportunities at Henkel.
Flexible Leadership
Authored a publication analyzing the financial impact and practice of flexible leadership styles within a large Guatemalan enterprise.

Media Appearances

Lorena has no verified media appearances

Work History

7-2024
Head of Demand Planning, Customer Service, Foreign Trade and CPFR Ambassador at Henkel
7-2018 - 2-2025
Head of Demand Planning Central America and The Caribbean at Henkel
5-2013 - 6-2018
CPFR at Procter & Gamble
1-2013 - 2-2017
Consultora Business Plan at Sigma Consultoria Empresarial
9-2011 - 4-2013
Gerente Administrativa at Irisana de Centro America

Education

2020 - 2021
Supply Chain & Logistics from OBS Business School
2019 - 2019
Certificación from Panamerican Business School

More Information

Social Presence :

Prographics :

Exp : 15 Location : Mixco, Guatemala, Guatemala Job Level : Mid-senior Designation : Head of Demand Planning, Customer Service, Foreign Trade and CPFR Ambassador at Henkel
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Insights For Selling To Lorena

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lorena is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Lorena

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Lorena move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Lorena take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Lorena

Personality Compatibility


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