Lorena Salcedo

Critic
DISC Type : C

Sales Representative at PayJoy

Bogotá, Distrito Capital, Colombia

Overview

Lorena is a corporate account executive with over 10 years of experience in consultative sales for the technology and telecommunications industries in Colombia. A graduate of Universidad Jorge Tadeo Lozano, she specializes in B2B market development, strategic client prospecting, and fostering long-term corporate relationships.

Outside of her direct professional duties, Lorena shows an interest in concepts related to personal development and efficient communication. She follows major technology leaders like Microsoft and IBM, staying current with enterprise-level trends that are relevant to her corporate clients.

She possesses a unique educational blend, holding qualifications in both Business Administration and Data Systemization, combining business strategy with a technical foundation.

Personality Overview

Critic

Objective Thinker

ROI Driven

It is very likely that they will negotiate pricing or other important terms.  They prefer to analyze logically and value objective facts over emotions. They like to take decisions independently and do not seek others' support often.

Topics They Care About

B2B Tech Sales
Her career spans over a decade in consultative sales roles for major telecom and tech companies like Tigo, Movistar, and Avantel.
Corporate Account Growth
Focuses on the complete lifecycle of corporate clients, from prospecting and strategy design to retention and relationship management.
Mobile Device Financing
[Predicted] Her current sales role at PayJoy suggests a focus on growing services in the fintech sector, specifically around financing for mobile devices.

Media Appearances

Lorena has no verified media appearances

Work History

3-2022 - 8-2022
Sales Representative at PayJoy
8-2021 - 3-2022
Ejecutivo comercial Empresas y Gobierno at Tigo Colombia
4-2017 - 8-2020
Consultor corporativo Vip at Avantel S.A.S.
6-2015 - 6-2017
Ejecutiva de Cuenta empresas at Avantel S.A.S.
8-2013 - 6-2015
Ejecutivo de cuentas empresariales at Movistar (Telefónica Hispam)

Education

1996 - 2000
Administradora de empresas from Universidad Jorge Tadeo Lozano
6-1993 - 11-1995
Tecnologo en Sistemación de Datos from Universidad Antonio Nariño

More Information

Social Presence :

Prographics :

Exp : 12 Location : Bogotá, Distrito Capital, Colombia Job Level : N/A Designation : Sales Representative at PayJoy
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Insights For Selling To Lorena

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be formal and objective, they will appreciate it more

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Make extra effort to not seem pushy or confrontational
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lorena is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Lorena

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Lorena move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Lorena take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Lorena

Personality Compatibility


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